books.google.com.au - The surprising, untold story about the poetic and deeply human (cognitive) capacity to name the natural world.Two hundred and fifty years ago, the Swedish botanist Carl Linnaeus set out to order and name the entire living world and ended up founding a science: the field of scientific classification,...http://books.google.com.au/books/about/Naming_Nature_The_Clash_Between_Instinct.html?id=5pbQiXfa530C&utm_source=gb-gplus-shareNaming Nature: The Clash Between Instinct and Science