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Fumbling the Future:

How Xerox Invented, Then Ignored, the First Personal Computer
Front Cover
5 Reviews
Morrow, 1988 - Business & Economics - 274 pages
For all those who think American business should not be run by the numbers, here is a book that tells how and why, with a four- to six-year head start, Xerox decided not to enter the field of personal computing.

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Review: Fumbling the Future: How Xerox Invented, Then Ignored, the First Personal Computer

User Review  - Frank - Goodreads

Xerox hired the best and brightest computer guys in the early 1970s. In 1973 they produced the Alto, a personal computer with bitmap graphic display & mouse; ethernet local area networking; and a ... Read full review

Review: Fumbling the Future: How Xerox Invented, Then Ignored, the First Personal Computer

User Review  - Dan Cohen - Goodreads

I've been meaning to read this book for 20 years and finally got around to getting hold of a copy and reading it. It provides a good high-level overview of the story of Xerox's ground-breaking ... Read full review

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Contents

The Creation of the Alto
51
The Reaffirmation of the Copier
179
The Harvest of Isolation
225
Copyright

1 other sections not shown

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About the author (1988)

Doug Smith has drawn the lessons for "On Value and Values" from hiswork across more than 40 industries and professions as a teacher, lawyer, writer, historian, consultant, and thinker. Named in "The GuruGuide" as one of the worldOs leading management thinkers, he is author orcoauthor of five books, including "Make Success Measurable," "TheDiscipline of Teams, Taking Charge of Change," and the internationalbestsellers "The Wisdom of Teams and Fumbling the Future: " "How XeroxInvented Then Ignored Personal Computing," His work has been featured in"Business Week, The Wall Street Journal, The Harvard Business Review, TheNew York Times," and "The McKinsey Quarterly," and has been cited forinnovation and impact by experts ranging from Tom Peters to WarrenBennis. Smith holds a B.A. from Yale and a J.D. from Harvard Law School.He lives in LaGrangeville, New York

Alexander, a graduate of Harvard Business School, has spent his career as a management consultant in New York City. He is president and founder of Alexander & Associates.

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