Tourism Planning: Policies, Processes and Relationships

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Pearson/Prentice Hall, 2008 - Business & Economics - 302 pages
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The new edition of this text is positioned - through its broad coverage, accessible style and presentation, and practical application - as the core learning resource for students of tourism planning. With an increased applied focus, a wider range of international case studies and examples, and two new chapters highlighting sustainability as a core tourism concern in the world today, the new edition will appeal across the spectrum of tourism students and practitioners from business and management and the social sciences. Tourism and Planning is an essential text for students on travel and tourism degrees and will be of key interest to students and practitioners in related fields including management, marketing, geography, development studies and regional planning.

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About the author (2008)

C. Michael Hall is Professor of Marketing in the Department of Management at the University of Canturbury, New Zealand. He is also a Docent in the Department of Geography, University of Oulu, Finland and a Visiting Professor in the Faculty of Organisation and Management, Sheffield Hallam University, UK.

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