Intangibles in Competition and Cooperation: Euro-Asian Perspectives
Parthasarathi Banerjee, Frank-Jürgen Richter
Palgrave Macmillan Limited, 2001 - Business & Economics - 373 pages
The management of intangibles in cooperation and competition creates a dynamic system of organizational learning, innovation, and capabilities. This book is a major step forward in grasping and developing the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge dominant Anglo-American paradigms and redefine cooperation and competition in the light of Euro-Asian experience.
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