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Rumors and Rumor Control: A Manager's Guide to Understanding and Combatting ...
Allan J. Kimmel
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Business & Economics
- 2004 -
257 pages
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Rumors: Uses, Interpretations, and Images
Jean-Noel Kapferer
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Language Arts & Disciplines
- 2013 -
298 pages
Rumors may be the oldest medium of mass communication of information or ideas. Even before there were newspapers, radio, or television, rumors communicated by word-of-mouth ...
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