Hey, Charger: The Sensational Chrysler® Valiant Chargers of Australia
"Conceived in secret, the Chrysler Valiant Charger rocked the foundations of the motoring world when launched by Chrysler Australia in 1971. Thanks to rave press reviews and a highly successful "Hey, Charger" advertising campaign, the Charger became an instant hit. It won the coveted 1971 Wheels magazine Car of the Year award. In its first year of production, half of all Australian Chrysler Valiants built were Chargers. One model, the Charger R/T E49, remained Australia's fastest-accelerating production car for 27 years. Chargers were also assembled in New Zealand, where they became the most successful production race car ever on local racing circuits. Today, Chrysler Valiant Chargers have a strong cult following in both countries"--Dust jacket.
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