The Persuaders: Inside the Hidden Machine of Political Advertising

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Pluto Press, 2004 - Advertising, Political - 404 pages
The first book devoted to Australian political advertising in which the author charts how it has changed over time assessing what impact it has had on the nature of our democracy.

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User Review  - woosang - LibraryThing

Very dry and hard to read. It would make a good text book on the subject, in that, in small doses the book is interesting. Excellent historical examples on how AUstralian Political advertising has changed. Read full review

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