Turning Off the Television: Broadcasting's Uncertain FutureTurning off the Television is about tomorrow's broadcasting. From the dot-com crash to Marconi and back, from the digital age forward into an uncertain future, Jock Given explores the constant shifts in the technologies, business models and social uses of TV and radio. He explains the enduring aspects of broadcast media that have attracted so much government policy attention, and what might happen to them in the future. Sceptical about the hype, optimistic about the possibilities, honest about the scale of the policy challenges, Turning off the Television is essential reading for anyone interested in the future of media. |
Contents
Broadcasting babies | 19 |
Something special | 43 |
The Information Age | 63 |
Inventing digital technology | 81 |
What to do with digital technology? | 99 |
Policy choices in the United States and United Kingdom | 117 |
the 1998 decisions | 139 |
the 2000 decisions | 159 |
Change and resistance | 189 |
Switching on | 237 |
Turning off the television | 275 |
| 307 | |
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advertising allocated analogue TV areas argued auction audiences audio Australian Broadcasting Australian TV band Broadcasting Services cable Canberra capacity cent choices commercial broadcasters commercial TV Commission Committee communications companies competition consumer cost cultural datacasting decisions digital broadcasting digital radio Digital Television digital terrestrial TV digital transmission digital TV economic electronic electronic program guide Eureka FM radio Foxtel free-to-air frequencies funding global HDTV households industry interactive Internet ITV Digital Kerry Packer legislation licence fees listening Media Release ment messages million mobile multi-channel multiplex offer on-line operators organisations Packer particular pay TV production radio broadcasters radio services receivers Report revenue satellite SDTV sector set-top boxes Seven Network social sound standard stations Sydney take-up telecommunications Telstra tion transmitted TV and radio TV broadcasters TV programs TV services TV sets United Kingdom viewers wireless