The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership, or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate.
Focusing on "disruptive technology" of the Honda Supercub, Intel's 8088 processor, and the hydraulic excavator, Christensen shows why most companies miss "the next great wave." Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation.
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The Innovator’s Dilemma by Clayton M Christensen is indeed a product of intense research and sterling pearls of logical imperatives woven to inspire disruptive innovation in a complex space of constant and dogged innovation dynamics in order to remain highly competitive, copious case studies were sighted to drum home this revolutionary insight! The colossal fall of mega-brands like Sears, Digital Equipment Corporation and Xerox amongst others is a clear attestation to this unflinching reality!