The media and political process

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Has the mediaization of politics played any role in encouraging a growing cynicism and disillusionment with political processes in Western democracies?

This book examines the increasingly topical subject of the political process and assesses:

- The nature of the relationship between mass media and the political process

- The impact of media-ization on existing political frameworks

- The implications of media-ized politics

Eric Louw uses a number of case-studies including political, celebrity, war and terrorism to provide a media studies perspective on how media workers (journalists, public affairs officers, spin-doctors) impact upon the political process.

The book also considers the media's role in promoting a range of twentieth century ideologies and emerging dominant discourses.

It will be important reading for students of Media, Politics, Cultural Studies; Journalism and Public Relations.

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An Introduction to Political Processes and the Mass Media
Image Versus Substance

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About the author (2005)

P. ERIC LOUW is Director of Communication Programs at the University of Queensland. During the 1980s, Louw was a United Democratic Front anti-apartheid activist. His previous books include The Media and Cultural Production (2001), South Africa Media Policy (1993), and The Alternative Press in South Africa (1991).

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