How We Know What Isn't SoThomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life. When can we trust what we believe—that "teams and players have winning streaks," that "flattery works," or that "the more people who agree, the more likely they are to be right"—and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social, and motivational processes that distort our thoughts, beliefs, judgments and decisions. In a rapidly changing world, the biases and stereotypes that help us process an overload of complex information inevitably distort what we would like to believe is reality. Awareness of our propensity to make these systematic errors, Gilovich argues, is the first step to more effective analysis and action. |
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Page 6
... Consider the fate of 7 year - old Rhea Sullins.10 Her father was once president of the American Natural Hygiene Society , which advocates " natu- ral " cures such as fasting and the consumption of fruit and vegetable juices in lieu of ...
... Consider the fate of 7 year - old Rhea Sullins.10 Her father was once president of the American Natural Hygiene Society , which advocates " natu- ral " cures such as fasting and the consumption of fruit and vegetable juices in lieu of ...
Page 12
... consider a hypothetical player who makes 50 % of his shots , they esti- mated that his shooting percentage would be 61 % " after having just made a shot , " and 42 % " after having just missed a shot . " Finally , 84 % of the ...
... consider a hypothetical player who makes 50 % of his shots , they esti- mated that his shooting percentage would be 61 % " after having just made a shot , " and 42 % " after having just missed a shot . " Finally , 84 % of the ...
Page 16
... Consider the picture of St. Louis's Gateway Arch depicted in Figure 2.1.7 The arch is one of the world's largest optical illusions : It appears to be much taller than it is wide , although its height and base are equal in length . More ...
... Consider the picture of St. Louis's Gateway Arch depicted in Figure 2.1.7 The arch is one of the world's largest optical illusions : It appears to be much taller than it is wide , although its height and base are equal in length . More ...
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