Thinking, Fast and Slow
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Thought and thinking. 2. Decision making. 3. Intuition. 4. Reasoning. I. Title. BF441 .K238 2011 153.4'2—dc23 2011027143 Designed by Abby Kagan www.fsgbooks.com In memory of Amos Tversky This page intentionally left blank.
Daniel Kahneman. In memory of Amos Tversky This page intentionally left blank. 2. 3. 4. 5. 6. DEDICATION PAGE.
He was also blessed with a perfect memory for jokes and an exceptional ability to use them to make a point. There was never a dull moment when Amos was around. He was then thirty-two; I was thirty-five. Amos told the class about an ...
We called this reliance on the ease of memory search the availability heuristic. In one of our studies, we asked participants to answer a simple question about words in a typical English text: Consider the letter K. Is K more likely to ...
People tend to assess the relative importance ofissues by the ease with which they are retrieved from memory—and this is largely determined by the extent of coverage in the media. Frequently mentioned topics populate the mind even as ...
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LibraryThing ReviewUser Review - PattyLee - LibraryThing
OK, I won't lie to you. Caveats first. I was an English major and I love science. Math, not so much. A couple of the chapters near the end of the book had my eyes crossing, but I did not give up and ... Read full review
LibraryThing ReviewUser Review - rynk - LibraryThing
A Nobel economist pulls together decades of research in psychology for a big tome with a simple point. We have two brains, one impulsive and one analytical, but both always at work. Professor Kahneman ... Read full review