Sport, Culture & Media

Front Cover
McGraw-Hill Education (UK), Dec 1, 2003 - Sports & Recreation - 253 pages
Sport, Culture and the Media was the first book to analyse comprehensively two of the most powerful cultural forces of our times: sport and media. It examines the ways in which media sport has established itself in contemporary everyday life, and how sport and media have made themselves mutually dependent.
 

Contents

Series editors foreword
Acknowledgements1st edition
Preface and acknowledgements2nd edition
Introduction
Part 1 MAKING MEDIA SPORT
Part 2 UNMAKING THE MEDIA SPORTS TEXT
SPORT INTO THE ETHERNET NEW TECHNOLOGIES NEW CONSUMERS
Glossary
References
Index
Back cover
Copyright

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About the author (2003)

David Rowe is a graduate of the Universities of Nottingham, York and Essex.

He is Director of the Cultural Industries and Practices Research Centre (CIPS) at the University of Newcastle, Australia.

His books include:
Popular Cultures: Rock Music, Sport and the Politics of Pleasure (1995).
Globalization and Sport: Playing the World (2001).

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