Intangibles in Competition and Cooperation: Euro-Asian Perspectives
P. Banerjee, F. Richter
Palgrave Macmillan UK, May 4, 2001 - Business & Economics - 400 pages
The management of intangibles in cooperation and competition engenders and encompasses a dynamic nexus of organizational learning, innovation, and capabilities. This book is a major step forward in grasping and developing the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge the dominant Anglo-American paradigms and cooperation and competition are redefined in the light of Euro-Asian experience on managing intangibles. The contributors are experts in the field of intangibles, knowledge management, and its applications in Asia and Europe. This book will be a valuable reference for managers seeking to broaden their understanding of intangibles-management issues.
What people are saying - Write a review
We haven't found any reviews in the usual places.