From Superwomen to Domestic Goddesses: The Rise and Fall of Feminism
The book was awarded the W. K. Hancock Prize of the Australian Historical Association in 2010.
Why are women turning their back on feminism? This book examines the rise and fall of feminism in the public imagination in the last twenty years, and explains why 'feminism failed me' has become the catch-cry of a generation. Today many women feel betrayed by the promises of feminism and are looking for liberation through 'raunch culture' or as 'yummy mummies' and 'domestic goddesses'. Yet during the 1980s the popular ideal of the 'Superwoman' offered a source of empowerment and pride for women and equality with men - even 'having it all' - seemed possible. Through a close reading of popular culture sources, this book shows how women's engagement with feminism has shifted over time, and considers its future as a social movement.
What people are saying - Write a review
We haven't found any reviews in the usual places.
1970s feminism 24-Hour Woman accessed 3 February active advertisement Allen and Unwin Anne Summers April argued August Australian Feminist Australian Financial Review Australian Women Australian Women's Weekly baby bonus Canberra Cannold Career Woman Cathy Sherry child childcare childless Cleo Courier-Mail critique cultural Curthoys debate December domestic encouraged women Eva Cox female femi femininity feminism failed feminism's feminist fertility rates full-time Girl Hakim Happy Working Mother Haussegger's Herald Sun Howard ibid instance Ita Buttrose journalist July Kate Leunig lives Macken Marilyn Lake Melbourne memory narrative ment Miranda Devine motherhood mums paid maternity leave Penguin political popular media Pru Goward Ringwood roles sexual social St Leonards stay at home stay-at-home mothers story success Superwoman Susan Susan Bordo Sydney Morning Herald told tralian Trioli University Press Victoria Virginia Haussegger Virginia Trioli wanted women's liberation women's magazines women's movement workforce workplace young women