Managing Uncertainty: Strategies for surviving and thriving in turbulent times

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PublicAffairs, Feb 25, 2014 - Business & Economics - 170 pages
Managing uncertainty has become a new business imperative. Technological discontinuities, regulatory upheavals, geopolitical shocks, abrupt shifts in consumer tastes or behavior, and many other factors have emerged or intensified in recent years and together conspire to undermine even the most carefully constructed business strategies. Managing Uncertainty: Strategies for Surviving and Thriving in Turbulent Times addresses these new challenges, assessing the sources of business turbulence, how to classify uncertainty, and the different ways in which uncertainty can be embraced to allow greater innovation and growth.

Drawing on examples from around the world, the book presents the most recent ideas on what it means to manage uncertainty, from practitioners, academics, and consultants.
Addresses the challenges of managing uncertainty in business
Presents a step-by-step guide to managing business uncertainty
Draws examples from major international companies, including Intel, Procter & Gamble, Siemens, Boeing, Quinetiq, Philips, China Telecom, Ford, Apple, Shell, Glaxo SmithKline and many more

Written for business leaders and managers looking for new ways to ensure that their businesses continue to thrive in a world of increasing complexity, Managing Uncertainty presents new and innovative ideas about reducing risk by understanding difficult-to-predict shifts.
 

Contents

Foreword
Strategic anticipation
Navigational leadership
Agility

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About the author (2014)

Marion Devine is a business author and editor whose books include Managing Uncertainty and Successful Mergers (both published by the Economist). She has has also written or researched reports on talent management for Ashridge Business School and the Chartered Management Institute.

Michel Syrett has combined a career as a writer on business and management in the Times, Management Today, Director and Asian Business with academic research for business schools such as Cranfield and Roffey Park. He is author of twenty books and reports, including three published by the Economist, the most recent of which is Managing Uncertainty.

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