Globalization and Sport: Playing the WorldSport is the most universal feature of popular culture. It crosses language barriers and slices through national boundaries, attracting both spectators and participants, to a common lingua franca of passions, obsessions and desires. This book brings to light the connections between sport and culture. It argues that although sport is obviously a source of pleasure, it is also part of the government of everyday life. The creation of a sporting calendar, movements of rational recreation and the development of physical education in the public sector, are read as ways of disciplining and shaping urban-industrial populations. In addition, sport is examined as a principal front of globalization. The sports process draws together dispersed communities and generates economic wealth. The book demonstrates how commodification, bureaucratization and ideology are fundamental to the organization of sporting cultures. |
Contents
1 | |
6 | |
Chapter 2 National Symbolism and the Global Exchange of Sporting Bodies | 31 |
Chapter 3 Sports Media sans Frontières | 60 |
The Governance of Sport | 95 |
Other editions - View all
Globalization and Sport: Playing the World Toby Miller,Geoffrey Lawrence,Jim McKay,David Rowe Limited preview - 2001 |
Globalization and Sport: Playing the World Toby Miller,Geoffrey A Lawrence,Jim McKay,David Rowe No preview available - 2001 |
Common terms and phrases
1998 World Cup advertising amateur American American football Association athletes audiences Australian Sport baseball basketball British broadcast BSkyB Canada Canadian capital century citizen clubs coaches commercial commodification competition corporate corporatization countries coverage cricket deterritorialization discourse dominant economic élite England English ethnic European fans FIFA Football forms gender Giulianotti Global Sports governmental Gruneau Hingis hockey identity images international sporting Journal London Maguire male Manchester United Masculinity match Mauresmo McKay men's World Cup million MNCs modern Montréal Murdoch nation-state national sports neoliberal networks NICL Nike Olympic Games play players policies political popular Postmodern production professional programmes promotion quoted Rowe rugby league rugby union satellite sexual social society Sociology of Sport sponsors Sport Journal sporting bodies sporting organizations sports events Sports Illustrated Super League Sydney symbolic television tennis transnational viewers Whitson Women and Sport York Zealand/Aotearoa