Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement

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Jossey-Bass Publishers, 1995 - Business & Economics - 325 pages
Since John M. Bryson's widely acclaimed Strategic Planning for Public and Nonprofit Organizations was first published in 1988, it has been reprinted nine times and has become the standard book in the field. This thoroughly revised and expanded second edition sets the pace and combines information on leadership, strategic planning, and tools that can help leaders and followers enhance organizational achievement.Bryson shows how leaders and managers of public and nonprofit organizations can use strategic planning to strengthen their organizations. In this expanded edition, the author includes many new examples of successful and unsuccessful strategic planning practices. In addition, this volume offers entirely new chapters that address the implementation of strategic planning, reassess strategies and the strategic planning process, and outline the key leadership roles that must be undertaken if strategic planning is to be effective. This book outlines the reasons public and nonprofit organizations should embrace strategic planning as a way of improving their performance and presents an effective planning process--Strategy Change Cycle--that has been successfully implemented by a large number of public and nonprofit organizations. Bryson offers detailed guidance on applying the process, describing specific tools and techniques that will prove invaluable.The author discusses the major roles that must be played by individuals and groups for strategic planning to be successful and gives specific guidance on how this can be accomplished. And he clarifies the method by which strategic planning can be institutionalized so that strategic thought and action will be encouraged and embraced withinthe entire organization.Strategic Planning for Public and Nonprofit Organizations will be an invaluable resource for leaders, managers, policymakers, and planners in public agencies (such as state and local governments) and in nonprofit organizations (including hospitals a

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Contents

UNDERSTANDING THE DYNAMICS
1
An Effective Strategic Planning
21
KEY STEPS IN USING THE STRATEGY CHANGE CYCLE
45
Copyright

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